Ole Miss New Media Conference

Check out this link to get an idea of what you missed at the Ole Miss New Media Conference.

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Final Project

I will be doing my final project with Anna Miller and Kendall O’Donnell. We will be doing our project on SnoBiz. Since SnoBiz has moved from its popular location on University to South Lamar it has lost popularity. We plan to gain its popularity back by the use of social media, using its facebook page, twitter, and instagram.

Patagonia’s Spring Break Plans

Instead of planning another boring beach trip for spring break this year, use  your Patagonia gear for its full potential at some of the top campsites in the United States. Here is a list of top camping sites according to foxnews to get your planning started.

1. Devil’s Tower KOA

Devil's Tower KOA

Devil’s Tower is located in South Dakota. Go sightseeing on many trails and see many wild animals in their natural habitat, including deer, fox, and bald eagle. Camping cabins are available along with a pool onsite.

2. Craters of Diamonds State Park

Crater of Diamonds State Park

Cratersof Diamonds State Park is located in Arkansas. Have a blast while searching for diamonds on this site. Anything you find you can keep. There are RVs and tent set ups for any campers.

3. Nehalem Bay State Park

Nehalem Bay State Park

Nehalem Bay State Park is located right on the coast or Oregon. Electricity and water are offered at this campsite along with many hiking trails and water activities.

4. Baxter State Park

Baxter State Park

Baxter State Park is located in Kokodjo, Maine. It is located near Moosehead lake and has a perfect view of Mount Katahdin. Cabins, tents, and RVs are available for campers along with many other activities.

5. Apgar Campground

Apgar

Apgar Campground is located in the Western United States. This site is the largest camp ground in Glacier National Park. Cabins, RVs, and tents or available for campers to use. Many activites are offered such as horseback riding, and public bus tours of the national park.

Are you in need of more Patagonia gear for your trip? Visit Patagonia to get ready for your trip by checking out the latest travel gear.

Want to stay in the know with Patagonia? Keep up with our blog.

Brand Content Analysis

imageModCloth is strictly an online store. Its website has a user friendly url, and the site is very easy to navigate. It keeps the user experience in mind by adding motion to the website with special offers and latest trends. The informational architecture is built by listing each category of clothing they sale, making it easier to find what you are looking for. Site navigation is also easy with the search bar and categories at the top of the page. A user can find exactly where to go without scrolling down on the website. When selecting a category like “Tops” there was a pull down menu specific for blouses, sweaters, swimsuits, and sale items to make site navigation easier for the user to find exactly what they are looking for. When shopping for items a customer can see pictures of each individual items at different angles along with reviews from other customers about the item to help with their shopping experience. They also offer apps on smartphones and tablets for easier mobile shopping. They do a lot of social media marketing by reaching the Facebook, Twitter, and Instagram users. They also offer a promotional by signing up for their emailing list for special offers.